Affidea Turkey Rebrands its Operations


The rebranding event in Turkey was attended by several members of Affidea’s top management, including Vice President CEE and CEO Turkey Mr Emir Aslan Özler and Vice President Strategy and Business Development Mrs Jasna Omeragic-Resic, as well as Brand Strategist Mr Peter Economides.  Mr Özler gave an impassioned speech about the company's journey so far and set the tone for future successes by always placing our patients at the heart of what we do. ”As the Affidea family in Turkey, our launch theme is "Affidea rocks!“, which we have chosen deliberately for its energy, passion and innovative sprit,” Mr Özler explained.

To demonstrate this energy, there were some surprise  performances from different rock bands, including VP CEE Mr Özler’s band where he played the drums!  

Stage shows connected the Affidea Turkey team to the new identity in a unique way and energized the atmosphere.

“Again we have proven that our company is like no other... 

Affidea will always ROCK the healthcare sector! ” said Head of Purchasing Mrs Canan Erbay.